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The Ultimate Guide to Local SEO for Restaurants, Bars, and Breweries

Posted by Untappd Team, February 10, 2025

To succeed and grow your restaurant, bar, or brewery  you need to stand out in local search results. Whether someone is searching for the “best craft beer near me” or “top-rated seafood restaurant in [your city],” Local SEO (Search Engine Optimization) helps your business appear at the top of those search results.

With 81% of consumers using Google Search and Maps to find local businesses, and nearly 90% of customers choosing a business on the first page of search results, optimizing your online presence is essential.

This guide will walk you through Local SEO strategies tailored for restaurants, bars, and breweries, covering Google My Business, website optimization, online reviews, local backlinks, and more.

By the end of this guide, you’ll have a step-by-step action plan to increase your search rankings, attract more local customers, and grow your business.

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How Much Should a Website Cost in 2025? A Guide for Restaurants, Bars, and Breweries

Posted by Untappd Team, February 6, 2025

In today’s digital world, having a well-designed, functional website is essential for restaurants, bars, and breweries. It goes beyond having social media. A great website can help attract new customers, showcase menus, accept reservations, and even drive online sales. But one of the most common questions business owners ask is: How much should a website cost in 2025?

The answer depends on several factors, including the type of website, features, complexity, and whether you choose a DIY solution or hire a professional web developer. Costs can range from a few hundred dollars for a basic website to tens of thousands for a fully customized, feature-rich platform.

This guide will break down website costs for restaurants, bars, and breweries, helping you understand the pricing landscape and choose the best solution for your business

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How to Host a Jeopardy! Bar League Trivia Night at Your Business

Posted by Untappd Team, January 15, 2025

Trivia nights have become an incredible marketing strategy for bars, restaurants, and breweries to draw in crowds and engage with new customers. With the recent collaboration between Geeks Who Drink, Timeplay, and the iconic television show Jeopardy!, businesses now have an exciting opportunity to host the Jeopardy! Bar League. This partnership combines the global brand recognition of Jeopardy! with Timeplay’s cutting-edge technology and the fun of live trivia from the experts at Geeks Who Drink.

In this piece we’ll cover what this new collaboration between these two trivia powerhouses is and how you can bring this unique experience to your venue.

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Websites vs. Social Media: Which Is Best To Grow Business?

Posted by Untappd Team, January 14, 2025

In today’s world, both websites and social media platforms are crucial for a brewery, bar, or restaurant’s online presence. However, consumer habits show distinct preferences for each, depending on the context of their search or interaction. 

In this guide, we’ll go over the basics, walk you through how to leverage these tools effectively, and show you how understanding these trends can help your venue better meet your customers’ expectations.

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Top Website Trends For Restaurants, Bars, Breweries, and More

Posted by Untappd Team, January 8, 2025

As a restaurant, bar, brewery, or any venue with a food and beverage program, having a modern, functional, and aesthetically pleasing website isn’t just a luxury—it’s a necessity.

No matter the size of your business, your new potential customers often interact with your website first—and first impressions matter. 

In this piece, we’ll explore the top website trends shaping the online presence of hospitality businesses in 2025. These trends will help your venue stand out and attract more customers while creating a unique and modern experience to establish the perfect guest experience from start to finish.

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How to Design a Gin Drinks Menu: A Guide to Curating the Perfect Selection for Your Bar

Posted by Untappd Team, December 4, 2024

Crafting a gin drinks menu is a unique opportunity to showcase gin’s incredible versatility while attracting enthusiasts and newcomers to your establishment. A thoughtfully designed menu does more than list drinks—it enhances customer experiences, builds brand loyalty, and drives sales. This guide will explore the essentials of creating a compelling gin drinks menu that aligns with your brand and satisfies diverse customer preferences. From selecting suitable gin varieties and ingredients to designing the layout and pricing strategy, each step is geared toward bar owners, hospitality managers, and small business owners looking to elevate their offerings with an enhanced gin drinks menu.

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The Top Vodka Brands: Mainstream to Premium

Posted by Untappd Team, November 28, 2024

As a bar owner, hospitality manager, or small business owner in the service industry, the quality of your spirits can make or break your customer experience. Vodka, as one of the most versatile and widely consumed spirits, is a staple that can enhance both your cocktail menu and bottom line. But with countless brands vying for attention, choosing the best vodka brands for your establishment can be challenging. You need vodkas that cater to a variety of tastes and price points while maintaining quality.

In this comprehensive guide, we’ll break down the seven best vodka brands from mainstream to premium that should be on your radar. Each offers unique advantages that can elevate your bar offerings and improve customer satisfaction.

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How to Design a Vodka Drinks Menu: A Guide for Bar Owners and Hospitality Managers

Posted by Untappd Team, November 4, 2024

Designing an exceptional vodka drinks menu can significantly impact the success of your bar or restaurant. Vodka is one of the most versatile spirits, known for its neutral taste, which makes it adaptable to various flavor profiles. Whether managing a bustling nightclub, a cozy restaurant, or a casual bar, having a well-crafted vodka drinks menu can enhance customer experience, increase sales, and keep patrons coming back.

In this comprehensive guide, we’ll walk through the steps of designing a vodka drinks menu that appeals to a wide range of tastes and aligns with your brand identity and operational goals. From understanding your target audience to creating a balanced selection of classic and signature cocktails, this article will provide the tools necessary for designing a vodka drinks menu that stands out.

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Wine Pricing Guide for Restaurants

Posted by Untappd Team, April 8, 2024

Curating the perfect wine list is an art; pricing those wines is a science.

The delicate dance between offering diverse and appealing wine varieties while ensuring profitability requires a strategic approach. This comprehensive guide will unravel the intricacies of pricing wine for your restaurant, bar, or business.

Whether you are a brand-new restaurant owner or an expert sommelier, understanding the factors that influence wine pricing is crucial for both customer satisfaction and the financial health of your establishment.

From integrating wine prices seamlessly into your menu strategy to deciphering the impact of production costs, this article will provide you with actionable insights and proven strategies. We’ll explore how to strike the perfect balance between providing value to your patrons and optimizing your profit margins.

Let’s uncork the secrets of effective wine pricing.

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How to Start a Brewery in 2024

Posted by Grace Lee-Weitz, February 27, 2024

UPDATED: 2/26/2024

Without a doubt the craft beer industry has faced some serious headwinds over the past few years. Overall, the Brewers Association reports that in 2022 the industry has seen “mixed signs of recovery.” According to the organization’s Year in Beer 2022, there are now 9,500 breweries operating in the United States, with 550+ new ones opening and only 200+ closing in 2022.

With so many breweries in the marketplace, the road to success isn’t the unpaved path it used to be. We’ve seen former financial advisors, consultants, head brewers, and many more all begin their own businesses. But whether you’re looking at a serious career change or a brewer taking the next step, the question remains the same: Where do you begin when figuring out how to start a brewery?

In this comprehensive guide, we’ve laid out all the important considerations and steps you’ll need to take if you’re looking to open your own taproom or production space.

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