
How to Host a Jeopardy! Bar League Trivia Night at Your Business
Posted by Untappd Team, January 15, 2025
Trivia nights have become an incredible marketing strategy for bars, restaurants, and breweries to draw in crowds and engage with new customers. With the recent collaboration between Geeks Who Drink, Timeplay, and the iconic television show Jeopardy!, businesses now have an exciting opportunity to host the Jeopardy! Bar League. This partnership combines the global brand recognition of Jeopardy! with Timeplay’s cutting-edge technology and the fun of live trivia from the experts at Geeks Who Drink.
In this piece we’ll cover what this new collaboration between these two trivia powerhouses is and how you can bring this unique experience to your venue.
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The 42 Best Bar Games For Your Bar, Restaurant or Brewery (2024)
Posted by Liz Logan, February 22, 2024
UPDATED: 2/22/24
Bar games conjure a variety of mental images. Visions of darts and billiards evoke the dive bar aesthetic, reminding us of a time the beer-and-skeeball combo was exclusive to reluctant parents at Chuck E. Cheese. But as Bob Dylan once said, “these times, they are a’changing!” And in 2024, offering the right game at your bar and brewery can have a huge impact on cultivating clientele.
The concept of bar and brewery games dates back to the 6th and 5th centuries B.C. when Ancient Greeks could be found playing Kottabos, a game that involved flinging wine sediment at targets in exchange for prizes.
Today, more than ever, people are looking for that ‘x’ factor when it comes to visiting a brewery, bar, or taproom. It’s no longer enough to just make or serve great beer, unfortunately. Don’t get us wrong. That certainly helps. But when people go out to spend their hard-earned money, they’re looking for more from the hospitality industry.
“I think that taprooms are going to have to innovate more than ever as consumers migrate back from taprooms to traditional bars,” predicts West Sixth Brewing Co-Founder Brady Barlow. “Events are key. Increased community engagement is key. Food helps, for sure.”
Games continue to attract patrons and keep them coming back for more. And while the concept of pairing games and alcohol is ancient, bar and brewery owners are concocting new ideas for what the pairing can look like in modern taprooms.
Keeping games on hand gives guests a reason to stay longer (and thus spend more) while elevating the customer experience, making your taproom a destination. Having theme nights and group games as a recurring event increases engagement, and can be used to create a regular crowd on what would otherwise be a slower night.
Depending on your free space, clientele, and overall vibe, your choice of games may change. One thing is sure: introducing games adds something unique for patrons to enjoy and creates a deeper sense of community as guests interact in ways that get them talking, laughing, and connecting not just to one another but to your establishment and brand.
While most bars and breweries provide games free of charge, others choose a paid system with a per-game or day-pass fee. These fees are nominal (between $1.50-$5.00) but can add up and require minimal investment. Others, like Cleveland, Ohio’s Tabletop Board Game Cafe, off year-long memberships for around $25, giving patrons a reason to return on a regular basis.
If you’re looking to make your bar, brewery, or taproom a bit more fun and up your food and beverage sales, try bringing some of these games on board.
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How to Make Money by Hosting Trivia Night At Your Brewery or Bar
Posted by Sarah Buckholtz, August 5, 2022
If you own a bar or brewery, you know that profit margins are razor thin. With that in mind, attracting folks into your space every night becomes very important. While you may not need a plan for increasing foot traffic on your busy days of the week (probably Friday and Saturday), strategizing for those slow weeknights is crucial.
So here’s a question for you: What is one tried and true event to get butts in seats during the week? Answer: trivia night.
King Trivia, a trivia company in operation since 2004, reports that during their trivia nights 98% of tables are filled on average at each venue.
Now, these are just one company’s statistics, but if you haven’t already it seems valuable to at least test out a trivia night at your venue to see if it increases foot traffic and your weeknight profits. But what exactly goes into running a profitable trivia night?
You need to consider everything from buying the right equipment to potentially hiring a host and marketing. Let’s consider all the economics behind hosting a trivia night to see how you can maximize your event.
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Should Your Bar or Restaurant Be Open on Labor Day?
Posted by Sarah Buckholtz, August 3, 2022
If you’re a restaurant or bar owner, your livelihood depends on customers year round.
Which is why, when it comes to federal holidays such as July Fourth or Labor Day, as a business owner you have an important decision to make: Stay open or close your doors for the day.
On the first Monday in September, restaurants and bars are often greeted by an influx of patrons ready to spend money on some well-deserved fun during a long weekend.
Staying open on that Monday could provide potential opportunities to boost your bottom line.
On the other hand, consider your employees. Should restaurant owners and staff also have the day off? Will that help with your team morale?
When it comes to Labor Day, a restaurant, bar, or brewery owner should weigh the pros to both staying open and closing for the day.
Luckily, we’ve started a list for you. And if you do choose to welcome guests, we’ve laid out a few ideas to set you apart from the pack.
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How to Hire a Food Truck at Your Brewery
Posted by Sarah Buckholtz, May 24, 2022
By now, we’ve all heard about food trucks—and more specifically, we’ve probably stood in line for one. Not only do food trucks provide a unique, mobile, culinary experience, but they are an effective way to reel in customers as part of your weekly or daily food options, especially if you don’t have your own on-site kitchen.
But where to start?
Approach booking a food truck just as you would planning a party. You will need to consider variables like cuisine, where to have catering set up, and number of guests.
Read on to learn everything about booking the right food truck.
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7 Ways Breweries Have Become More Dog-Friendly
Posted by Sarah Buckholtz, May 13, 2022
Today, it seems like everywhere we turn we see dogs in new places. We see them accompanying their owners into stores, work, coffee shops, airplanes, and everywhere in between. In an age where you can bring Fido just about anywhere, what does that mean for businesses, like breweries, looking to make their taproom more dog friendly?
Many breweries have taken simple steps to make their taprooms more dog friendly. There are a few obvious ideas. For example, setting out treats and water bowls. But if you’re a brewery owner, how can you take it to the next level, creating a comfortable place for both people and their dogs that meets regulations and standards?
Looking for more ways to cater to your customers and their pets?
We’ve got the 411 for your furry friends.
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16 Fresh Ideas for Promoting Your Bar and Taproom
Posted by Sarah Buckholtz, April 29, 2022
For centuries, bars and taverns have been a gathering place where folks from all walks of life can gather and bond over a pint any time of the day. And today, you can add taprooms to that list of gathering spaces. There are many times you can count on your bar or taproom being a little busier, like on payday or during happy hour. But what about the days when business tends to be a little slow? How can you continue to drive traffic to your establishment during those off-peak hours of the week?
To cultivate customers, you must give them a reason to stop by any day, whether it’s a Tuesday afternoon or a Friday night.
If you’re a bar owner struggling to find creative ways to drive customers in the door, keep reading.
Promoting your bar doesn’t have to be complicated. Keep it simple by following these fresh takes on increasing foot traffic to your bar.
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The 18 Best Grand Opening Ideas for Your Brewery, Bar, or Bottle Shop
Posted by Grace Lee-Weitz, March 8, 2022
For many business owners, cutting the ribbon and throwing open the doors to your brewery, bar, restaurant, or bottle shop will be a dream come true. Most likely, your grand opening will be the most exciting and simultaneously scariest day of your life.
We understand that building a business from the ground up can be stressful. You’ll be faced with many challenges and hurdles along the way. But your grand opening is your first shot to shout from the rooftops that your establishment is ready to rock n’ roll.
And while planning the perfect grand opening can certainly be fun, it’s actually a very important day for many reasons.
When done well, hosting a grand opening will generate buzz for your establishment and set the tone for months to come. For that reason it should definitely be a part of your overall business plan.
But like we said, it can certainly be a fun day if you implement one of these seventeen grand opening ideas for your brewery, bar, restaurant, or bottle shop.
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The 16 Best Event Ideas to Increase Foot Traffic to Your Bar
Posted by Grace Lee-Weitz, February 25, 2022
Attracting consumers to your bar or taproom on busy days like Friday, Saturday, and even Sunday is one thing. But don’t overlook driving foot traffic into your establishment on slow days during the week.
Bringing folks in to drink Monday through Thursday puts pints in hands and boosts your bottom line when you need it most.
Luckily, it isn’t that hard to find ways to increase your foot traffic with events. Just follow these handy tips. Plus, sixteen of the best event ideas we found to help increase traffic and revenue to your bar.
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The 5 Best Brewery and Bar Event Strategies
Posted by Pam Catoe, August 26, 2021
Updated: 5/20/2022
Hosting events at your brewery or craft beer bar is a great way to attract new customers and strengthen your brand. Breweries and craft beer bars have become increasingly popular choices for social gatherings among friends and family. And hosting and promoting events will help your business stand out in a crowded marketplace.
It can be as simple as including “plug-and-play” events in your monthly schedule, or as complex as customizing an event around a theme.Keeping events in line with your marketing strategy will help you decide the right mix that will appeal to your specific market and ultimately help you attract and retain new customers.
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